Enterprise CRM Development: Google Calendar API and Lead Pipeline Boards

Sales teams need CRM tools that integrate directly with their calendars. TaskSync connects pipelines to Google Calendar for seamless scheduling.

1. Google Calendar OAuth Integration

We use OAuth 2.0 to connect user Google accounts and sync meeting availability:

typescript
const oauth2Client = new google.auth.OAuth2(clientId, clientSecret, redirectUri);
const calendar = google.calendar({ version: 'v3', auth: oauth2Client });

const events = await calendar.events.list({
  calendarId: 'primary',
  timeMin: new Date().toISOString(),
  maxResults: 20,
  singleEvents: true,
  orderBy: 'startTime'
});

2. Drag-and-Drop Lead Pipelines

Sales reps drag leads between pipeline stages (New, Contacted, Qualified, Won, Lost). Each move triggers automated follow-up emails.

3. Lead Scoring Algorithm

Leads are scored based on engagement signals: email opens, website visits, meeting attendance, and response times.

Summary

Calendar integration + visual pipelines + automated scoring gives sales teams a CRM that actively helps close deals faster.